Machine Learning is powerful. There’s no doubt about that. But its value is ultimately limited if the results aren’t easily understood by the people trying to who seek the insights in the first place.
Our novel machine learning and adaptive algorithms produce results that are both machine- and human-interpretable.
Audience Decision Trees
Our audience decision tree report shows which audiences our ML algorithms have discovered to be most informative, and why.
Used by AI and Humans Alike
Your Conductrics “agents” use the same audience trees when actually selecting variations for your visitors.
Don’t Settle for Black Boxes
Now you no longer have to worry about not being able to understand why some customers receive different experiences.
Machine Learning You Can Actually Use
Our innovative ML approach allows you to easily understand which of your variations the AI wants to serve to whom, and why.
Our AI discovers the combinations of visitor traits that respond best to each of your content variations.
Even if you don’t want the AI to do anything, you can still see what it would recommend. This can lead to a better understanding of who your visitors really are.